Serendib Restaurant & Bar

Serendib Restaurant and Bar, Abuja

Serendib Restaurant and Bar, having been in business over a year, experienced hampered patronage due to poor location awareness. Our agency was contracted to address the problem in March 2020.

We employed a fail-safe influencer marketing strategy to boost location awareness of the restaurant by working together with a team of top-notch influencers in the hospitality space in Abuja. A key part of our strategy was spotlighting a special Sunday Lunch buffet at an event hosted by our agency at the restaurant’s location.

Our strategy resulted in boosting the customer walk-in rate of the restaurant by about 55% as location awareness increased. Consequently, the brand’s social media engagement recorded a notable spike in numbers.